No hype, no gimmicks — just what the research actually shows about the supplements people ask us about most. Written by the same team you talk to in the store.
Magnesium runs over 300 enzyme reactions in your body — muscle contraction, nerve signaling, blood sugar control, and sleep regulation all depend on it. It's also one of the most common shortfall nutrients in the American diet.
What the science says:
What you actually need: The RDA is 310–420mg/day depending on age and sex, and that includes what you get from food (leafy greens, nuts, seeds, whole grains). Supplementing to fill a gap, not to megadose, is the right frame.
Best forms:
Why get it here: The form on the label is only half the story — the other half is whether the bottle actually contains what it says. We only stock brands we've vetted, and if you're not sure which form fits what you're trying to fix (sleep vs. cramping vs. general gap-filling), that's a two-minute conversation at the counter, not a guess.
Creatine is, by a wide margin, the most studied supplement in sports nutrition — and the evidence for it is unusually strong for something sold on a supplement shelf.
What the science says:
What you actually need: 3–5g per day, taken consistently, is the standard effective dose — timing around your workout matters far less than people think. A "loading phase" speeds up saturation but isn't required.
Best forms:
Why get it here: This is the category where the marketing outpaces the science the most. We'll point you at the plain monohydrate that works, not the version with the flashiest label — and if a "next-gen" creatine claims to beat monohydrate, we'll tell you honestly what the research does and doesn't support.
The B vitamins (B1, B2, B3, B5, B6, B7, B9/folate, B12) are the body's metabolic workhorses — they help convert food into usable energy. "Energy" supplements lean on this heavily, sometimes honestly, sometimes not.
What the science says:
What you actually need: Most people eating a varied diet don't need a B-complex at all. The people who reliably benefit are vegans/vegetarians (B12), older adults (B12 absorption declines with age), and anyone on certain medications that deplete specific B vitamins.
Best forms:
Why get it here: This is a category where knowing your actual situation matters more than the product. We'd rather find out you don't need a B-complex than sell you one you don't need — that's the whole point of talking to someone instead of clicking "add to cart."
Sea moss has had a huge social-media moment. It's worth separating what's actually true from what's just a good aesthetic.
What the science says (the honest version):
What you actually need to know: Iodine needs are small (about 150mcg/day for most adults, staying well under 1,100mcg). Because sea moss labels frequently don't state actual iodine content, it's easy to overshoot without knowing it — a real risk for anyone with a thyroid condition.
Best way to buy it: Look for a product that states its seaweed species, has third-party heavy-metal testing, and gives an actual iodine number on the label — not just "sea moss blend."
Why get it here: This is exactly the kind of product where "trending" and "tested" aren't the same thing. We only bring in batches with real testing behind them, and we'll tell you plainly if we think a trend is ahead of the science — that's the whole reason to buy it from a counter instead of a video ad.
Shilajit is a mineral-rich resin from the Himalayas, and it's become the "it" ingredient for testosterone and energy claims. The evidence is real, but it's thin.
What the science says:
What you actually need to know: Short-term use (up to about 3 months) appears to be tolerated in the available studies; there's no long-term safety data. Because it's a natural resin, contamination with heavy metals or mycotoxins is a documented risk in unpurified or poorly sourced product.
Best way to buy it: Purified, standardized extract (look for a stated fulvic acid percentage and third-party purity testing) — never raw, unprocessed resin from an unverified source.
Why get it here: This is a "buyer beware" category more than most. We won't oversell you on what one manufacturer-funded study found, and we only stock purified, tested product — not the cheapest jar of resin we could find.
Protein powder is the most straightforward supplement on this list — it's just a convenient way to hit a number you can also hit with food.
What the science says:
What you actually need: Food first, powder to close the gap. If you're already hitting your target with meals, a shake is optional convenience, not a requirement.
Best forms:
Why get it here: Protein is also one of the most commonly mislabeled supplement categories industry-wide (actual protein content below what's on the label). We know which brands third-party test theirs and which don't — that's the difference we're selling, not the shake itself.
Glutamine is the most abundant amino acid in the body, and it's heavily marketed for recovery and gut health — the evidence is a mixed bag depending on which claim you're looking at.
What the science says:
What you actually need: If you're a generally healthy person eating enough total protein, you're very likely already getting what you need. It's not a scam ingredient, it's just oversold for the audience it's usually marketed to.
Why get it here: We'd rather tell you glutamine probably won't move the needle for your specific situation than sell you a tub because it's next to the protein powder. If you're in one of the situations where it does help, we'll say that too.
This is one of the most common questions we get at the counter, and the honest answer is: EAAs made BCAAs mostly obsolete, and here's why.
What the science says:
What you actually need: If you're already eating adequate total protein daily, neither is doing much extra work for you. Where either one earns a place is training fasted or in a calorie deficit, where having aminos on board during a session can help offset muscle breakdown.
Best choice: If you're going to buy one of the two, buy EAAs, not BCAAs — you're getting the complete toolkit instead of 3 of the 9 pieces.
Why get it here: A lot of shelves still push BCAAs because the margins are good and the category is familiar. We'll tell you straight that EAAs are the better buy for almost everyone asking this question.
Pre-workout is the category with the widest range — from genuinely well-dosed formulas to proprietary blends that hide how little of anything active is actually in the scoop.
What the science says:
What you actually need: Check for actual ingredient amounts on the label, not just names. A well-dosed product isn't shy about showing its numbers.
Why get it here: We can read a label with you and tell you whether a pre-workout is actually dosed to match what the research supports, or whether it's mostly flavoring and a proprietary blend doing the heavy lifting on the marketing.
Vitamin D is one of the few supplements where deficiency is genuinely common and easy to confirm — and it's increasingly paired with K2 for a good reason.
What the science says:
What you actually need: The general adult RDA is 600–800 IU/day, but people correcting a genuine deficiency often need more under guidance — this is one where a real number from a blood test beats a guess.
Best forms: D3 (cholecalciferol) over D2 — D3 raises blood levels more effectively and for longer. If you're taking K2, look for the MK-7 form, which stays active in the body longer than MK-4.
Why get it here: If you don't know your vitamin D level, we'd rather point you toward getting it checked than sell you a bottle based on a guess. When you do know your number, we can help you pick a dose and form that actually matches it.
Electrolyte products have exploded, and the honest reality is most people chasing "hydration" are actually just under-drinking water, not electrolyte-deficient.
What the science says:
What you actually need: Match the product to the sweat, not the marketing. A casual gym session doesn't need the same electrolyte load as two hours of Houston summer heat.
Best forms: Look for a realistic sodium number (not just a fruit-flavored sugar packet) and, ideally, low or no added sugar unless you specifically want the carbs for a long endurance session.
Why get it here: We'll help you figure out whether you actually need an electrolyte mix for what you're doing, or whether you just need to drink more water — the second answer doesn't sell a product, but it's usually the right one.
Have a question about any of this that's specific to you? That's exactly what we're here for — stop by 2005 SW Fwy, Houston, TX 77098 or call (346) 516-0878. We'd rather talk you out of a purchase you don't need than sell you one you do.